Why This Course Exists
Starting your own private practice can feel overwhelming—I know because I’ve been there.
When I started my solo private practice, my daughter was just over 1.5 years old. I was juggling work, family, and life, and it felt like there were a million steps and no one to guide me.
I had to figure out:
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How to set up my business
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How to think about pricing and money
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How to actually get clients
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How to build something sustainable
And a lot of it felt confusing and unnecessarily complicated.
That’s exactly why I created this course: to give you a clear, actionable roadmap to starting your solo private practice—without overcomplicating things.
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Sign up for the waitlist to be the first to know when enrollment opens and get special launch pricing.
Who This Is For
This course is perfect for you if:
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You’re a therapist ready to start your own solo private practice
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You feel overwhelmed by all the steps and decisions
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You want to start building your practice without waiting for “perfect conditions”
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You want practical, actionable steps that fit into your busy, real life
Meet Amy Basham
I’m a therapist, private practice owner, and coach. I’ve been a therapist for over 10 years, working in community mental health, addiction treatment centers, and group private practices. Now, I run my own solo practice and coach other therapists to do the same.
I started my private practice when my daughter was just over 1.5 years old while juggling family, marriage, and life. I know what it’s like to feel overwhelmed—but I also know what’s possible when you take it step by step.
Mom to a toddler, dog mom, wife, therapist, and coach—this course comes from real-life experience, not just theory.
What You’ll Learn (Modules)
Step-by-step guidance to start your private practice
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Module 1: Foundations
Clarify why private practice is right for you, work through common fears, and move past the overwhelm that keeps many therapists stuck. By the end, you’ll know your “why” and feel ready to take the next steps with confidence.
Module 2: Setting Up Your Practice
Learn the practical steps of starting your practice, including business setup, systems, compliance, and insurance options (Headway, Alma, Grow, or DIY credentialing). You’ll leave knowing exactly what to do next without guessing.
Module 3: Pricing & Money
Set your session rates, think through insurance vs private pay, and develop a sustainable financial structure for your practice. Walk away with clarity and confidence around your pricing.
Module 4: Marketing
Choose your niche, clarify your messaging, and create a simple marketing plan to start attracting your ideal clients quickly and consistently.
Module 5: Getting Clients
Learn strategies for getting your first clients, handling consult calls with confidence, and building referral relationships that sustain your practice.
Module 6: Sustainability
Design a practice that works long-term by setting boundaries, managing your caseload, and avoiding burnout while keeping your practice thriving.
Bonus: Private Practice Starter Kit
A downloadable checklist that helps you track every key step of starting your solo private practice—so nothing falls through the cracks.
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Sign up for the waitlist to be the first to know when enrollment opens and get special launch pricing.
How This Course Works
This course is recorded and self-paced, so you can watch lessons on your own schedule. Each module walks you through a specific step in starting your private practice, so you can move forward with clarity and confidence.
Inside the course, you’ll receive:
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Step-by-step video lessons
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Practical guidance based on real private practice experience
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The Private Practice Starter Kit checklist to help you track your progress
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You Can Start Your Private Practice — Even in Real Life
​Starting a private practice doesn’t require perfect timing or unlimited space in your schedule. This course is designed to help you move forward step-by-step, in the middle of your real life.